A new Nike advertisement is up on the corner of Jay and Front Street in DUMBO, the same wall that used to feature a great mural by REVS and PEEK. But for some unknown reason it was buffed in April 2005—which we never understood—and the wall has been gray ever since. Now DUMBO is stuck with Nike’s big boring ad for stretching. Photos I took of the original mural and its subsequent 3 year gray period are included below.
This evening, Brooklyn artist and designer Eric Elms will present an installation he created for Nike Sportswear. It’s not really clear what Elms has in store, though his recent solo show at Paris’ Colette could possibly hint at it. We’re just hoping that since the installation opens at the Nike iD Lab from 6 to 9 PM (255 Elizabeth Street, Manhattan), they’ll be giving away custom sneakers instead of cups of cheap wine. We can dream.
Freshness Mag takes a peek at the soon-to-be launched Air Force One site 1thology. Nike has begun celebrating the 25th anniversary of the Air Force 1 shoe. The 1thology site is a comprehensive collection of over 900 Air Force 1s, able to be sorted by a variety of filters including date, color and style. The website also lets you create a poster featuring your favorite shoes, as well as offering a few other goodies. 1thology will launch on April 11th.
Photo from Freshness Mag
